In the middle of the 18th century industrialization turned the working world inside out and spurred rapid economic growth from which the service sector profited as well 72 1 of the EU wide working population is employed there and 23 7 in increasingly automated manufacturing However in the middle of the 18th century the hap py hour in the brain begins to get lost in the wake of the industrialization of work A unique piece of work turns into a product mass manufactured with the help of machines At the beginning of the 20th century the assembly line starts splitting produc tion into monotonous work steps see the following article The previous satisfaction factor derived from the feeling of having created something now practically equals zero However there are two other reasons why industrialization dehumanizes work one is that low cost machine manufacturing cuts the ground from under the feet of many crafts men and the other even more important one is the precarious working conditions in the factories es pecially in the early days of industrialization Many people at that time moved from the country to the cities In London alone the population between 1800 and 1900 grew from one to nearly seven mil lion Rural people were almost magically attracted by the hope that their labor would be appreciat ed more in the new factories than on the estates of landlords However the sudden excess supply of labor caused the workers to become serfs of the factory owners Horrible working conditions lousy pay and degrad ing living conditions soon drove people to go to the barricades no wonder when a six day 96 hour work week is not enough to feed a family The proletari ans have nothing to lose but their chains They have a world to win said Karl Marx in a rallying cry that was heard by the masses All over the world there were uprisings by labor movements as the proletar iat was revolting against the moneyed and landed aristocracies Many things subsequently improved in the facto ries However increasing automation cost many of the jobs that had just been created albeit they were more than offset by new ones Today in our post industrial age of a service economy 70 percent of all people in the countries now falsely labeled as industrial nations are working in the tertiary sector At the moment a fourth one the information sector is beginning to split off from the world of services The prehistoric human hunter has evolved into a data gatherer and now we re no longer weaving fab rics but algorithms Yet when you ask young people what drives and motivates them the answer is still the same as that of their forebears social recogni tion and appreciation Just like way back when we d gather around a fire in front of a cave Let s drink to that with a happiness cocktail 33 In motion

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