The bicycle made a greater contribution to the emancipation of women from upper echelons of society than all the eff orts of the women s movement combined Rosa Mayreder Austrian writer and women s rights activist 1858 1938 More information can be found here Matching the political mainstream at the time the discovery of the bicycle for the female coin cided with the emancipation history of women says Dr Gudrun Maierhof a professor of method ological competence and history of social work at Frankfurt University of Applied Sciences Resistance and rebellion Women in Germany initially found themselves ex posed to aversion by the world of men as well Amelie Rother a journalist was unwilling to ac cept that In Berlin she was one of the fi rst fe male cyclists tired of the homebody existence of the typical big city woman and so became an icon of female mobility Accompanied by hooting and ranting she rode through the capital city s streets making the case for more practical cloth ing while pedaling The fi rst thing that belongs into the junk room is the corset How should the unfortunate chest become wider when it s stuck in steel armor From head to toe the dictates of fashion for females impeded pedaling The long multi layered skirts made it diffi cult to get on and off a bike as well as riding it Consequently skirts were initially short ened and subsequently replaced by more comfort able models underneath which women would wear wide leg cycling bloomers In her book Ross de scribes that the bicycle industry gradually began to notice that this new generation of self confi dent women was decisively contributing to revenue Advertising campaigns were launched celebrat ing strong women in reform clothing Hannah Ross cites a salient example Adverts for Elli man s Universal Embrocation Ointment muscle rub featured athletic women in knickerbockers unashamedly speeding ahead of male cyclists in cluding one showing a male rider taking a tumble as a woman pedals past Fascinated the author tells stories about the fi rst female endurance riders of Fanny Bullock Work man who in the eighteen nineties rode across Europe and a large part of South East Asia in long skirts and with loads of luggage Or of Annie Kop chovsky the fi rst woman to have cycled around the world Considering that the Latvian immigrant had learned how to ride a bike in Boston just a few weeks before her departure that s a really remarkable feat All of these trailblazers encour aged other women to mount bicycles In terms of technology the invention of the curved top tube in 1885 marked an incisive turning point that increasingly caused the bicycle to evolve into E bike revolution Schaeffl er is not only an automotive and indus trial supplier but the company is a player in the fi eld of micro mobility as well Its novel Free Drive system for electric cargo bikes does not require any mechanical drive components such as a chain or belt Similar to a dynamo the sys tem uses the pedaling power as input to generate electricity which is directly forwarded to wheel hub motors via a mechanical unit Surplus energy is stored in the battery The system delivers 250 watts of continuous output that s fi t for pedelecs and enables a speed of 25 kilometers per hour 15 miles per hour 34

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